Knowledge library

The Stacks

Knowledge that used to cost a retainer. Yours, because it should be.

Pixie benchmarks founders against what the evidence shows scaling companies do. The Stacks is where we explain the thinking behind the benchmarks - and the broader questions every scaling founder should be able to answer.

SCALEUP SCORE

What is a benchmark?

A benchmark is a specific, measurable indicator of scaling readiness. Here is how Pixie uses them to build your Scaleup Score.

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SCALEUP SCORE

What are the five business domains?

Founder & Team, Product & Market, Business & Metrics, Environment & Infrastructure, Capital Stack - the five domains Pixie measures.

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DATA AND SECURITY

Where does Pixie's data come from?

Three sources. All under your control. Here is exactly how Pixie gathers and uses the information that shapes your score.

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SCALEUP SCORE

How is my Scaleup Score calculated?

From data through benchmarks to your 0-1000 score - a plain-English walkthrough of the full process.

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SCALING JOURNEY

What is the Valley of Death?

Years two to five in a startup's life, where 70% stall. Here's why - and what Pixie does about it.

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SCALING JOURNEY

Why no equity, no consultants?

Pixie doesn't take equity, and Pixie isn't a consultant. Both decisions are deliberate. Here's why.

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PIXIE METHOD

Why Pixie and not Claude, ChatGPT, Gemini, or Grok?

General-purpose AI is built on the open internet. Pixie is built on benchmarks. Use both - for different questions.

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