Knowledge that used to cost a retainer. Yours, because it should be.
Pixie benchmarks founders against what the evidence shows scaling companies do. The Stacks is where we explain the thinking behind the benchmarks - in plain English, with nothing held back.
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What is a benchmark?
A benchmark is a specific, measurable indicator of scaling readiness. Here is how Pixie uses them to build your Scaleup Score.
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What are the five business domains?
Founder & Team, Product & Market, Business & Metrics, Environment & Infrastructure, Capital Stack - the five domains Pixie measures.
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Where does Pixie's data come from?
Three sources. All under your control. Here is exactly how Pixie gathers and uses the information that shapes your score.
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How is my Scaleup Score calculated?
From data through benchmarks to your 0-1000 score - a plain-English walkthrough of the full process.
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What is the Valley of Death?
Years two to five in a startup's life, where 70% stall. Here's why - and what Pixie does about it.
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Why no equity, no consultants?
Pixie doesn't take equity, and Pixie isn't a consultant. Both decisions are deliberate. Here's why.
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Why Pixie and not Claude, ChatGPT, Gemini, or Grok?
General-purpose AI is built on the open internet. Pixie is built on benchmarks. Use both - for different questions.
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